BLACKPINK Shares “Born Pink” Trailer: Watch – Billboard

Flash, rejoice! BLACKPINK teases even more new music.

The K-pop superstars took to social media on Sunday (July 31) to share a brief trailer featuring a snippet of what appears to be a new song, along with a general schedule of when to expect their next single, album. and world tour. .

In the 30-second teaser, titled “Born Pink,” fans are treated to a surreal visual of dark pink smoke as a swelling instrumental dance beat plays in the background. The trailer ends with a list of important upcoming dates: a pre-release single scheduled for August, followed by the album release in September and a world tour scheduled for October.

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The “Born Pink” teaser comes on the heels of BLACKPINK’s music video for their new track “Ready For Love.” The quartet – Jisoo, Jennie, Rosé, and Lisa – first unveiled the song during their recent in-game concert for PUGB Mobile, titled “THE VIRTUAL,” which featured the members performing a medley of their hits across virtual versions of their human forms.

BLACKPINK announced on July 5 that they would be back with new music in August. A press release from YG Entertainment noted that they are in the “final stages of recording a new album” and that their new music in August will kick off “an ongoing large-scale project that will continue throughout the second half of the year”. The release also promised an international tour by the end of the year that would be the “biggest world tour in the history of a K-pop girl group.”

BLACKPINK have released their first full album – titled THE ALBUM — via Interscope in October 2020. The project peaked at No. 2 on the Billboard 200 and spent two weeks at No. 1 on the Top Selling Albums chart. The act landed seven songs on the Billboard Hot 100, including the top 20 hit “Ice Cream” with Selena Gomez and a pair of top 40 hits: “Sour Candy” with Lady Gaga and “How You Like That.”

In 2019, before THE ALBUM came out, BLACKPINK made the cover of Billboard magazine, where they laid out their plans for an American takeover. “You don’t have to understand Korean to understand the music, the visuals, the vibe,” Jisoo said. Billboard at the time.

Check out BLACKPINK’s “Born Pink” trailer below.

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